Category
Shopify development
client
Shree Aanantam
Timeframe
website
Website Redesign That Delivered 5x Sales Growth 🚀
Project Overview:
We partnered with Shree Aanantam, a premium FMCG brand specializing in wood-pressed oils and organic foods, to redesign their website and transform their e-commerce strategy. Despite offering high-quality products, they faced challenges such as a low conversion rate (<0.5%), poor user experience (especially on mobile), and lack of visibility on Google for vital keywords.
Project Overview:
Once the client brief is received, the creative team conducts thorough research and analysis. This includes market research, competitor analysis, and audience demographics. The goal is to gather insights that will inform the creative direction and strategy.
The Solutions
Once the client brief is received, the creative team conducts thorough research and analysis. This includes market research, competitor analysis, and audience demographics. The goal is to gather insights that will inform the creative direction and strategy.
Project Requirement:
- Requirement Analysis
- Site Architecture
- UI/UX Design
- Responsive Design
- Frontend Development
- Backend Development
- Database Integration
- API Integration
- Reviews Additions
- Security Measure
- Testing and QA
- Deployment and Monitoring
The Challenges:
Shree Aanantam faced multiple challenges, including a low 0.5% conversion rate, poor SEO rankings, slow and clunky website performance, limited mobile usability, inefficient navigation, and a low AOV of ₹480. Migrating to Shopify and optimizing UX and SEO were critical to overcoming these issues.
The Result:
Shree Aanantam’s transformation delivered impressive results: conversion rate soared from 0.5% to 3.4%, AOV increased from ₹480 to ₹2,700, and monthly sales skyrocketed from ₹70K to ₹3.8L within just three months of launch.
- Live Preview:
